Elevating photographers with a Wix to Webflow transformation
Double-clicks: how a new brand identity and website helped to elevate a professional photography partnership.
Daisy & Lily Photography
Type
Location
Services
Migration
Migration from Wix to Webflow
Awards
The Challenge
When Amanda and Keira came to Khula Design Studio, they were running two separate wedding photography and videography businesses. Both had their own brand and online presence and a decade of industry experience, and they were looking to partner-up and become a powerful duo in the guise of ‘Daisy & Lily’. However, their DIY brand image and website weren’t bringing in the leads, or doing justice to their skills, persona and business. Time for a brand refresh!
The Outcome
After completing a brand strategy discovery and a deep dive into their target market, we got a clear understanding of the competitive challenges faced by wedding photography and videography businesses in the Fraser Valley area of British Columbia. The solution? It was all about perceptions: Daisy & Lily needed a more professional-looking brand and website.
So we created a bold, beautiful, and memorable brand identity, added captivating and engaging copy, and built a new CMS-driven Webflow website with subtle interactions and brand elements to bring it to life.
This was then followed by our SEO fundamentals to ensure their new website can be found on Google search.